Nissan Motor Co. said on Thursday it plans to restore its fortunes in India with a critical development in its item portfolio and dealership organize throughout the following a few years.
The maker of the Micra hatchback and Sunny sedan will also “strengthen the Nissan and Datsun brands” and “optimise flexible manufacturing and strengthen R&D facilities together with its alliance partners in the country,” the Japanese auto maker said in a statement on Thursday.
“Nissan is committed to India and has built the foundations to succeed,” said Peyman Kargar, senior vice president at the automaker.
“The Nissan brand will bring the best of global Nissan products and technology to our customers in India. For Datsun, we aim to offer compelling products across segments offering value, connectivity and Japanese engineering,” he said.
Nissan To Expand Its Business In India By Launching New Products
Nissan has not found much achievement in India since its raid here in 2005 and has rather primarily used its joint venture plant with Renault SA in Chennai as a fare base for 106 nations. Toward the end of FY18, Nissan had a part of the overall industry of 1.61% in the residential traveler vehicle portion, down from 1.88% in FY17, as per information was given by the Society of Indian Automobile Manufacturers.
Offers of Nissan and Datsun brand of cars amid this period fell 7.9% to 52,796 units, positioning the organization tenth out of seventeenth traveler car makers in India.
Maruti Suzuki India Ltd, the nation’s biggest car producer, in the correlation controlled portion of the domestic market. The mid-sized game utility car Kicks would be the first product to be launched next year from a scope of cars, including electric and associated vehicles, from Nissan’s worldwide portfolio, it said.
A multiplying of offers and administration touchpoints, notwithstanding reinforcing the dealership network, in the following three years is also on the cards. Nissan additionally expects to extend local showcasing and deals activities to four key districts across India.
The organization expects to lessen many-sided quality in assembling through the more prominent usage of four regular stages as a component of the Renault-Nissan-Mitsubishi partnership’s 2022 objective to make 9 million autos every year comprehensively.
“Our aim is to ensure our operations in India are best in class and that India becomes an more significant global hub for Nissan and the alliance in manufacturing, engineering and research and development,” Kargar said. Plant utilisation would be increased “substantially” to enable greater efficiencies, he said.